Showing posts with label selling. Show all posts
Showing posts with label selling. Show all posts

Friday, May 25, 2007

Before and After

Over the past few days, I've been struck by the truth of the oft-repeated mantra of Etsy sellers: "It's all about the photos."

Some of the very first things I listed on Etsy expired and I decided to reshoot them before relisting them. While I'm no whiz at photography or computer graphics, I think my skills have improved.

Before:


After:


It's the same card holder taken with the same camera, just better lighting, composition and Photoshopping. This little holder languished in my shop for 7 months with the "Before" photos and then sold in a little over a week with the "After" photos.

What Etsy truisms have you found to be...well..true?

Thursday, May 17, 2007

The Five Senses (and Selling)

A few weekends ago, a friend invited me to bring my wares to a Mother's Day home show. I had a lovely time and learned a lot, especially seeing my purses in action. I watched as ladies stroked, scrutinized and swung my purses over their shoulders. Being primarily an on-line seller, I rarely get to see people interact with my products. The home show gave me a much better idea of which fabrics work (and which don't!). While selling on-line appeals to my shy and retiring nature, I miss sharing with customers the tactile joy I get from textiles. (I often stop friends on the street and ask them if I can feel their clothes...I've learned to do this tactfully through much trial and error.) It would be great if selling on-line could appeal to all five senses instead of just one. Smell-o-vision for everybody!

Another highlight of the evening was an order for a handbag/wallet set from my most excellent hostess. Here's a photo of the complete set:


I'm especially pleased with the button decoration - my embroidery skills are usually rather dull.


Note to self: ask Bill Gates about Smell-o-vision and the interweb at next neighborhood bbq.